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60 Second Pitch

60 Second Pitch

The dreaded 60-second pitch or the elevator pitch. We've all heard that we need to have an elevator pitch and if we can't sell or inform someone about what we do in that time then we won't be able to sell to them. Personally I hate these pitches, and never really...

Networking Tips

Networking Tips

If you're new to networking events, it can sometimes seem daunting. We know the feeling when we attended our first networking events ourselves. Especially if you're attending a networking event for the first time or are a small business and need to attend more of them...

Using video to improve your SEO

Using video to improve your SEO

Videos are massively growing in digital marketing. And it’s because video content has many benefits compared to text-based content (nothing wrong with text-based content however and something that you should continue to do). The main reasons are it's more engaging and...

Favicons and your online brand: make sure you stand out!

Favicons are those little icons you see in the left-hand side on the browser tab Most of us probably have loads of tabs opened up, so seeing the brand helps you find the page you're after easily  Its important mores for your branding, because Google has added them to...

Holistic SEO: Improve all Aspects of your Website

Holistic SEO: Improve all Aspects of your Website

A holistic SEO approach is a long term positive boost on your sites ranking. Using quick SEO tricks might work temporarily but can backfire in the future. The aim is to build a solid foundation first, then using that as your base to continuously improve and keep...

Inbound Marketing vs Outbound Marketing

Inbound Marketing vs Outbound Marketing

Traditional advertising and sales are dying. Magazines are not as relevant and don’t have any pulling power, it’s also difficult to collect data from it too. Cold calls..well who really like getting a random number ringing and trying to force a sale without checking...

10 ideas for your next Social Media Campaign

10 ideas for your next Social Media Campaign

Brainstorming for a campaign for all your brands and clients can be hard work. A campaign that works for one brand might not work for another. Although there are a few campaign ideas that work for almost all brands; here’s a curation of all those campaigns to help you...

5 tools to increase traffic on Social Media

5 tools to increase traffic on Social Media

1. Hootsuite Hootsuite is one of the most popular social media tools to help you increase traffic on your various social media platforms and keep track of the audience following. With just one click, you can post on all your social media platforms. It also lets you...

Creating an editorial calendar for your content

Creating an editorial calendar for your content

Creating an editorial calendar to create engaging content, which will improve your SEO, is a good way to organise your content and stay on top of it. No matter the size of the business, this will always be useful. So if you have a team everyone knows who’s creating...

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