In the world, over 60% of people use social media like Facebook, Twitter, Instagram, Snapchat, and YouTube. With an audience this large, it’s no surprise that many businesses are now turning to social media ads to build brand awareness and drive conversions. Did...
97% of Fortune 500 companies depend on social media to connect with customers. Many smaller businesses are using it right along with them. If you want your business to use social media successfully, however, you need to know what the latest best practices and trends...
With over 750 million monthly users, TikTok has changed the social media game as the new and hottest app. Short videos are finding their way onto every other social media app too, as these apps try to compete with the new giant on the scene. Since video is...
Social media is an important aspect of any digital marketing campaign. 93% of marketers use social media as a way of gaining exposure for their business, but social media marketing offers so much more. With half of the world’s population on social media,...
Did you know that the average person spends two and a half hours per dayon social media? Undoubtedly, social media marketing can be a great tactic for any business. It increases brand awareness, leads to higher conversion rates, helps improve brand loyalty, and allows...
The battle for supremacy between Instagram and TikTok is well underway. The two platforms are constantly trying to one-up each other in features and engagement, and it’s only a matter of time before one emerges as the clear winner. This goes to show just how fickle...
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